Eric Sim

Eric Sim's narrative is a compelling testament to the transformative power of resilience and strategic digital engagement. Once faced with the disappointment of academic rejection, Eric redirected his path, ascending the ranks in the banking world with Citi and UBS, while also nurturing a passion for teaching as an Adjunct Associate Professor at the Hong Kong University of Science and Technology, and more recently for Oxford University's MSc in Financial Economics program. However, it's his mastery of LinkedIn that marks a significant chapter in his journey, catapulting him from zero to over two million followers.

In his session, "Zero to ONE Million Followers on LinkedIn: Building Your Online Presence to Attract Business Opportunities," Eric demystifies the art of digital influence. He outlines actionable strategies for crafting engaging content, cultivating a community of superfans, navigating the attention of decision-makers, gaining media spotlight, and magnetizing business opportunities—all without the hard sell.

This blueprint for online success is underpinned by Eric's belief in the cumulative power of small, consistent actions, a theme that resonates through his book, "Small Actions: Leading Your Career to Big Success." Attendees will leave equipped with the insights to replicate Eric's success, transforming their LinkedIn presence into a magnet for opportunities and a platform for substantial impact. Eric's journey underscores that with the right approach, digital platforms can serve as a springboard for professional growth and recognition, making this session a must-attend for anyone looking to elevate their digital brand.